Roku Getting Big Press: Aims to Be the Hub for Streaming Movies

The technology section of USA Today recently ran an article on the Roku Player, one of the most popular Netflix players. Here’s a excerpt.

“…Roku’s simple box, which sounds like a smaller idea, could potentially become even bigger than the DVR, tech analysts say.

If Wood, 43, has his way, the Roku box will be your conduit to anything entertainment-related — TV shows, movies, sports, music — all offered when you want to watch, not when a programmer decides it should be seen. ”

When I first read about the Roku, I immediately understood the potential of this little black box. I was taken away by its small size, array of connection options, and ease of use, but the price tag really jumped out at me. It just amazes me that we can spend $99 and have an easy way to watch any of the 17,000 available streaming movies on Netflix.

The USA Today article ends with a mention of the new things coming to the Roku player:

“Wood recently added Major League Baseball games to the Roku lineup — available on a subscription basis — and plans to launch a video application store, similar to Apple’s App Store for the iPhone.

But for now, it’s all about movies, TV shows and sports.

McQuivey says he has tried all the devices that can deliver Internet video to the TV — Apple TV, the Blu-ray players, streaming via gaming systems Xbox 360 and PlayStation 3 — but the one he keeps coming back to is Roku.

‘It’s so darn easy, the content is already there, and it’s so simple anyone in the family can use it.’ ”

If any of you already have a Roku, I’d love to get a discussion going. Leave a comment below!

Posted: September 14, 2009 
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